Advocacy Master Class

Date: 23 May, 2017Register Now
Time: 9.00am to 4.45pm
Venue: Municipal Association of Victoria, Level 11, 60 Collins Street, Melbourne
Cost: $385 including GST. Morning tea, lunch and afternoon tea provided.


Registrations for the Advocacy master class are now open. All elected officials and staff of NGAA member councils are welcome.

The second NGAA Master class will provide tailored training for members on advocacy strategies to help with individual council’s work and to enable informed participation in the design and implementation of National Nightmare Commute Day 2017.

Who will benefit from the Master class?

This will be an informative and hands on workshop for elected officials (who participate in advocacy campaigns), senior managers with responsibility for NGAA, economic development, strategic planning and major projects, as well as officers in the advocacy and communications areas.


The program is shaping up to be one that will provide both big picture exploration of advocacy tactics as well as hands on advocacy planning exercises.

Case Study – Marriage Equality
Clint McGilvray, Communications Director, Australian Marriage Equality

Case Study – Victorian Fracking Ban
David Jochinke, President, Victorian Farmers Federation

Engaging Young People on Social Media
Maggie Hill, Head of Public Affairs, Foundation for Young Australians

Member Panel - facilitated by Dan Hogan, Engagement & Advocacy Manager, Melton City Council, the panel session will discuss advocacy case studies from:

  • City of Casey – People’s Panel
  • Wyndham City Council – Youth Justice Centre
  • TBC – infrastructure advocacy campaign

Member workshop - This facilitated workshop will give members the chance to co-design the advocacy and communications strategy for National Nightmare Commute Day 2017. We will develop plans for national and local roll out and develop templates for advocacy that gets results!